
Coaching business
Modern Hero Body
A coach's whole program: training, nutrition, check-ins, progress. On the App Store under his own name.
On the App Store →The app that runs your business, or the one you have been describing to friends for years. Tell us what it is. We build a working piece of it and show it to you, free. Like it? We price the rest. You own the code when it ships.
Show me what it would look like Two minutes. No payment, nothing to cancel.











The mechanism
A custom app used to mean six months because every one started from a blank page. Ours do not. Three things changed that.
David has shipped this way for years. The typing takes minutes now. The judgment about what to build is still his.
Logins, bookings, payments, texts, dashboards. Every business needs the same fifteen things and we have built them all. The week goes into what is specific to yours.
No 40 page document. You click through a real piece of your app and say what is wrong. That is the back and forth that made the old way slow.
In their words
Real messages from real clients, pasted as they were sent.
Omg you're the best company I have ever worked with in my life. Wow
Musetti · Rinaura
It looks like a $10,000 web site.
Benard · Circle V Lounge
This is just so perfect and exactly what I needed!
Nancy · FancyVentureSits
I'm amazed how fast you did it
Jay · Our School
this is great! Exactly what we were looking for.
Jason · Tekton
I'm more and more impressed every day
Sumner · Kings and Queens of Pluck
Who this is for
Your team does by hand what an app could do in seconds. The retyping, the spreadsheet juggling, the chasing people for updates. Sunday night at the kitchen table moving Friday's numbers from one system into the other because the two have never spoken.
You built this business to be free. Right now it owns you.
You have described it a hundred times. A dating app for your community. A marketplace. A membership app. The tool everyone in your industry needs and nobody has made. Every quote you got was eighty grand and six months, so it stayed an idea.
It has been an idea long enough.
See it working before you pay. Own it when it ships.
How it works
A two minute form, then a call. Not a pitch. We are working out exactly what to build.
A real app you can click through, with your idea in it. Not a mockup.
You tell us what is right and what is wrong. Then we price the rest.
Or you do not pay the final invoice.
Your domain, your team, your code. One purchase, not a subscription.
Proof
Some run a business. Some were an idea somebody carried around for years. Every one started with a conversation.








Fifty-plus client apps shipped, from a police shift board to a dating app. He builds your preview and your full app himself, and answers the texts during the week.

Ken's job on the call is to understand what you actually want built, not to sell you anything. He turns that into the brief David builds from, and he is the one who shows you the preview.
What you actually get
The money
A range on the first call. A firm number once the preview exists. Anything quoted before that is a guess.
Straight answers
The catch is that we are betting we will be right about what you need. If we are wrong, we ate a week and you lost a conversation. We take that bet because we win it most of the time, and showing you a build beats describing one.
Both kinds. Apps that run a business: scheduling and dispatch, customer portals, quoting and invoicing, job tracking, inventory, dashboards, tools for a field team. And apps that are the business: marketplaces, dating apps, membership communities, booking platforms, consumer apps on the App Store.
What we do not build: anything clinical or compliance heavy, and anything that needs a license we do not hold. If yours is one of those, we say so on the call.
Seriously. See the three reasons above. The clock starts when the spec is signed and we have what we need from you, and if the full build is not live by day seven you do not pay the final invoice.
A working app on your own domain with real people logged in. Not a prototype, not a demo, not phase one of three. The thing you saw in the preview, finished. If it belongs in the App Store we submit it too; Apple's review adds their days, not ours.
About an hour across the whole week. The form, one call, a look at the preview, a text or two. You will not write a spec or sit in meetings.
The preview is free. Once you have seen it we give you a firm price, most builds land between $3,000 and $15,000. Half to start, half when it goes live and the code is handed over. If you would rather, split it across three months and take handover at the final payment.
Yes. The code, the data, the domain and the accounts are all in your name. There are no seats and no per user pricing. Host it yourself, or we do it for $50 a month with monitoring and backups, and you can leave that any time.
It runs. Small fixes in the first month are on us. Bigger changes later are quoted the same way the first build was: we show you, then we price it.
Try one for an afternoon and you will find out. They are fine for a landing page and fall over the moment the real thing shows up: logins, payments, the two systems that have to talk, the exception your best customer needs. You would be the developer. Here, you are the owner.
Because we are not billing hours to a team of six. Two people, tooling that removes most of the typing, and parts we have already built fifty times. The price is the price of the week, not the price of a department.
We build a working piece of it and show you. Then you decide.
Show me what it would look like